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Social Content Studio
Your in-house UGC content team.
Most DTC brands know UGC-style content performs. It's authentic, relatable, and actually stops the scroll — whether you're running paid ads or building your organic presence.
But creating it consistently? That's the challenge. You need creators who understand your product, can nail the hook in the first 3 seconds, and deliver content that converts without feeling like an ad.
We become that team for you. We create scroll-stopping UGC videos designed for performance — from problem-solution formats to testimonials to trending audio adaptations. The kind of content that works in your ad account and on your feed.
You send us product. We handle the strategy, scripting, shooting, and editing. You get a steady flow of high-performing UGC content, ready to launch.
Who this is for:
You need brand content if:
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Your organic social needs more authentic, relatable content
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You're tired of managing multiple creators with inconsistent quality
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You need content that performs but don't have an in-house team
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You want UGC that actually looks good and matches your brand aesthetic
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You're shipping product to influencers but not getting usable content back
How it Works
We start by understanding your brand, audience, and goals. What's your positioning? What are your competitors doing? What hooks and angles will resonate? We create a content plan with specific video types, hooks, and concepts tailored to your needs.
Every video gets a full script and shot plan. We define the hook (first 3-5 seconds), the story structure, key talking points, social proof moments, and CTA. We also plan text overlays, B-roll shots, and trending audio if relevant.
Our team (and creator network when needed) shoots the content. Multiple takes, different angles, varied perspectives.
We film more than we need so editing has strong options.
We edit for performance — tight pacing, captions for accessibility, text overlays that reinforce the message.
Content is organized, labeled by type, and delivered ready to use. You get caption suggestions and recommendations for organic vs. paid placement.
Monthly production keeps your content fresh and your testing pipeline full. We adapt based on what's performing and what trends are emerging.
Packages
UGC Content Engine
For brands that need consistent, high-quality UGC content
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Monthly UGC video production across multiple content types and formats. Perfect for brands running ads or building strong organic presence (or both).
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What's included:
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15 UGC videos per month
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Mix of content types: testimonials, demos, problem-solution, lifestyle, trending formats
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Full scripting with hooks, story structure, and CTAs
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Multiple shooting styles for variety
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Edited with captions, text overlays, and performance optimization
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Caption suggestions and posting strategy​
Full Content Studio
For brands scaling aggressively and need high-volume creative
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High-output UGC production with faster turnaround and expanded creative formats. Built for brands with proven offers who need constant content refresh.
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What's included:
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30 UGC videos per month
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Everything in UGC Content Engine, plus:
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A/B test variations for paid ads (multiple hooks/angles per concept)
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15-20 product photos (lifestyle and detail shots)
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Bi-weekly content drops instead of monthly
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Type of UGC We Create
Different goals need different formats. We produce a full range of UGC styles — from authentic testimonials and product demos to trending audio adaptations and lifestyle content. Each type serves a purpose, and we strategically combine them to keep your brand engaging, relatable, and performing across platforms.
Testimonial / Storytelling
Personal stories that connect emotionally. We hook with the problem, introduce your product as the solution, share the transformation, and close with a strong CTA. Authentic and relatable.
Problem → Solution
Direct callout of a pain point your audience feels, then position your product as the fix. Clear value props, demo if needed, and immediate CTA. High-converting format for paid ads.
Product Demo / Tutorial
Step-by-step demonstrations showing your product in action. Clear, simple, and benefit-focused. Works for both organic education and paid conversion.
Unboxing & First Impressions
Capture the excitement of opening your product. Face-to-camera or ASMR-style with packaging sounds. Great for building anticipation and showcasing presentation.
Before & After / Transformation
Show the results. Start with the "before" problem, reveal the product-driven "after." Side-by-side shots, time-lapses, mirror comparisons. Proof that drives purchases.
Lifestyle & Day-in-the-Life
Your product naturally integrated into daily routines. Morning coffee, gym bag, skincare routine. Shows how it fits into real life, not just a sales pitch.
Aesthetic & Product Highlight
Visually-driven content focusing on your product's look and feel — lighting, textures, colors. Often paired with trending audio. Works beautifully for aspirational brands.
Trending Audio Adaptations
We stay plugged into what's working on TikTok and Reels, then adapt trending formats to feature your product. Lip syncs, pointing text overlays, viral sounds — but make it yours.
Educational / Quick Tips
Share 3-5 tips in your niche, with your product as part of the solution. Myth-busting, "did you know" formats, quick hacks. Builds authority and trust.
POV & Relatable Moments
First-person perspective content that puts the viewer in the experience. Mirror shots, hands holding product, "when you finally find X" moments. Highly engaging.